ASEAN Tourism Forum, Manado, Indonesia
The Philippines Department of Tourism unveiled its new slogan a couple of weeks ago – “It’s More Fun in the Philippines” and while there is some controversy (The Swiss say they had it first) and some bickering on their official Facebook fan page (some images may not be suitable for minors), they rocked it during the dinner they hosted for the ASEAN Tourism Forum (ATF2012) delegates at the Sutanraja Hotel in Manado on January 13th, 2012.
Scrumptious food, splendid entertainment, and speeches just the way we like them – short and with oomph, were the order of the night.
The Honorable Ramon Jimenez Jr., Tourism Secretary for the Philippines, said the campaign highlights the country’s edge over other tourism destinations — the Filipino people.
“Our strategy is simple: while other countries invite you to observe, Filipinos can promise a more heartfelt and interesting experience. Wherever you go, whatever you do in the country, it’s the Filipinos that will complete your vacation and will make your holiday unforgettable,” he said.
His speech capped off a delicious meal of local Filipino food and desserts. Too bad they ran out of the shrimp though – but I guess that was a testament to how good it was.
The speech ended with stellar performances from Filipino artists.
Including an outstanding performance from “show violinist” Jake Gacang — one of the finalists for Pilipinas Got Talent.
The Philippines certainly showed its hospitality this night.
Here’s an example of what you’ll see over there…
And just for even more fun, here’s the original brochure from the campaign for It’s More Fun in Switzerland. Oh, and it’s from 1951.
So I’d like to hear from you!
Do you think “It’s More Fun in the Philippines” is a rip-off of “It’s More Fun in Switzerland”?