It’s More Fun in The Philippines

Posted by - January 16, 2012 | Category: Asia, Escapes, Indonesia, Philippines


ASEAN Tourism Forum, Manado, Indonesia

The Philippines Department of Tourism unveiled its new slogan a couple of weeks ago – “It’s More Fun in the Philippines” and while there is some controversy (The Swiss say they had it first) and some bickering on their official Facebook fan page (some images may not be suitable for minors), they rocked it during the dinner they hosted for the ASEAN Tourism Forum (ATF2012) delegates at the Sutanraja Hotel in Manado on January 13th, 2012.

Scrumptious food, splendid entertainment, and speeches just the way we like them – short and with oomph, were the order of the night.

The Honorable Ramon Jimenez Jr., Tourism Secretary for the Philippines, said the campaign highlights the country’s edge over other tourism destinations — the Filipino people.

Manado Indonesia TRAVEX ATF2012 ASEAN Ramon Jimenes Jr. Philippines Department of Tourism

“Our strategy is simple: while other countries invite you to observe, Filipinos can promise a more heartfelt and interesting experience. Wherever you go, whatever you do in the country, it’s the Filipinos that will complete your vacation and will make your holiday unforgettable,” he said.

Manado Indonesia TRAVEX ATF2012 177

His speech capped off a delicious meal of local Filipino food and desserts. Too bad they ran out of the shrimp though – but I guess that was a testament to how good it was.

Manado Indonesia TRAVEX ATF2012 Philippines shrimp dish

Manado Indonesia TRAVEX ATF2012 Filipino food

Manado Indonesia TRAVEX ATF2012 Philippines hosted dinner

Manado Indonesia TRAVEX ATF2012 desserts at Philippines hosted dinner

Manado Indonesia - Sutanraja Hotel - Philippines Department of Tourism delegates at ASEAN Tourism Forum 2012

The speech ended with stellar performances from Filipino artists.

Manado Indonesia TRAVEX ATF2012 entertainment Philippines hosted dinner

Including an outstanding performance from “show violinist” Jake Gacang — one of the finalists for Pilipinas Got Talent

Manado Indonesia TRAVEX ATF2012 Philippines hosted dinner -- Jake Juleous Gacang show violinist performing -- filipino violinist

The Philippines certainly showed its hospitality this night.

If you have a moment, check out the It’s More Fun in The Philippines website and their Official Facebook fan page where you can submit your memes on what’s fun in the Philippines for you.

Here’s an example of what you’ll see over there…

philippines department of tourism planking it's more fun in the philippines

And just for even more fun, here’s the original brochure from the campaign for It’s More Fun in Switzerland. Oh, and it’s from 1951.

it's more fun in switzerland brochure 1951

So I’d like to hear from you!

Do you think “It’s More Fun in the Philippines” is a rip-off of “It’s More Fun in Switzerland”?

Tags: , , , , , , , , , , , , ,

Subscribe to the Man On The Lam Newsletter

Get a monthly round-up of travel & lifestyle articles, plus unique content & hush-hush extras only for members.

45 comments - add one
  1. I have sweet memories of Filipino food, I hope you enjoyed it! I don’t know if I’d say they ripped it off from the Swiss since it was so many decades ago. Unless of course the Swiss were planning a revamped campaign with the same theme. But, maybe they should have used something else.

  2. Hah, love the poster of the pig “planking.” Never been to the Philippines, but hopefully we’ll be heading there in March!

  3. Whichever way you look at it, Philipinas know how to make fun. With all those islands, there is no way you can say otherwise. The food and variety is another reason im going there.

  4. this post made me miss home… not sure if one country is better than the other because it always boils down to the experience that a traveller would get (which varies of course) but one thing i can say about my home country is that the people are very hospitable and warm especially in the provinces… and the beaches are so beautiful!!!

  5. Looks like a great time! The campaign slogan is pretty generic – not that that’s a bad thing but I’d say it’s pretty hard for anyone to claim exclusivity with a tagline like that.

  6. Philippines definitely is a lot of fun! Great nature/beaches, cosy little towns and some of the friendliest people you’ll ever meet! And the best part, it’s huge, you could spend a year just travelling Philippines! I need to go back there 😉

    1. I know what you mean. A lot of folks judge the Philippines by Manila. And love it or hate it, it does have its merits — but the real fun is out in the provinces. 🙂

  7. I’ve never been to the Philippines, but have some Filipino friends who are always up for a good time. I like Swizterland, but the Swiss are not exactly known as “fun” people.

  8. annnnd now we’re drooling. We only spent a few days in the Philippines but we loved the excitement and enthusiasm that we felt while there. We’ve never been to Switzerland, but we can attest that it’s pretty damn fun in the Philippines!

  9. I have a friend who lives in Manila and whenever she talks to me about her adventures she always mentions the people being soo nice and cute. Even the food looks delicious!

    1. They are ridiculously nice. So nice that it kinda makes you think they’re up to something (the no-good kinda something). But they’re not — they’re just wired that way. 🙂

  10. I’ve been on holiday in the Phils before and I can confirm that the people put the exclamation point on a trip there … just amazing hospitality!


Comment moderation is enabled. Your comment may take some time to appear.